Due to Luma’s extensive experience working with both characters, we welcomed the call from Wieden + Kennedy when they asked us to partner with The Russo Brothers from Bullitt to help bring A Mini Marvel to life. There was just one small thing; the schedule only allowed for eight weeks from award to final delivery.
The meek would likely shy away from such a challenge. The team at Luma said, “we eat the meek for breakfast!”
And so the journey began. A journey involving unparalleled collaboration between all parties, sublimely informative storyboards, airtight pre-visualization, world-class production units, flawless data collection, miraculous look development, extraordinary animation, outstanding effects and seamless compositing. This really was the perfect storm of awesomeness.